Hi! I'm Abi, a small business owner who's passion for dressmaking on the side turned into more than a hobby. I live in the lovely picturesque town Shrewsbury (near Wales in the UK) with my illustrator boyfriend in our mid century inspired home.

I started The Crafty Pinup sewing blog in April 2016 as a way to claim back some selfish sewing time and to improve my mental health through dressmaking. A couple of years on and my dressmaking blog & social media has grown into much more than a hobby. In 2017 I launched my own YouTube channel, featuring a wide range of dressmaking vlogs, which has since become one of the fastest growing sewing channels. I've also been lucky enough to work with some well known sewing brands, dressmaking publications and even talking on BBC radio about my love of sewing.

The Crafty Pinup is a sewing blog with a retro and vintage twist. Predominantly styles from the 1940s through to the 1960s, whilst avoiding being too 'fancy dress' or without alienating modern sewing techniques. Whilst I like to sew vintage patterns, I also enjoy reproduction and 'inspired by' styles along with contemporary and indie patterns. My personal style is very varied and ever evolving and I like to reflect that on my blog and I also believe that is reflected in my varied readership.

In September 2019, the Crafty Pinup evolved into an online shop, and whilst my sewing blog remains, it's been revamped as 'What Abi Makes'. Which I believe is a better representation of my current creative life, sharing my dressmaking, knitting and the other crafts I enjoy. 

Thank you for visiting for What Abi Makes, if you would like to find out how we can work together get in touch here.

Abi xo



What Abi Makes is a for profit blog. It enables me to continue to create free content for my readers and any posts including affiliate links or sponsors are detailed as so at the end of each post and paid ads are labelled as such in the title of each post. I only partner with brands I believe are suitable for my blog and all opinions are my own. 

Affiliate Linking

I am a Minerva Crafts and Amazon Affiliate. I am also a Skillshare Ambassador. This means I earn a small commission when products are purchased through the links I provide. I would never promote a product I didn't believe in or that I didn't think were suitable for my readers. 

Sponsorship & Gifting

Any post containing a gifted product is labelled as sponsored with a disclaimer at the end of each post.
Any paid content will be labelled as 'Ad' in the post's title.


I offer advertising packages on my blog for suitable haberdashery brands. 

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